M Magazine

« CREATIVE AUDACITY, TOTAL FREEDOM, GENTLE OBSESSION, AN INVITATION TO TRAVEL ... A BRAND PHILOSOPHY »

FLORENCE V., ARTISTIC DIRECTOR OF MISIA

Inspirations

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THE DESIGNER’S INSPIRATION

The 2019 collection was created in a neo-antic setting, as imagined by Florence Vermelle. The artistic director of MISIA PARIS gives you her interpretation of an ideal antiquity. As glamorous and carefree as MISIA can be. Antiquity which invites you to travel, through time, from the distant past to the near future, rewriting the rules of classicism giving way to a more modern, ever-changing elegance. The elegance of your tomorrow.

The fabrics in the launch cover a palette ranging from ivory to Misia Blue, the brand’s signature colour, taking in Naples Yellow and golden-bronzes, icy blue and opaline green, as well as a large palette reminiscent of antique pottery : Henné, Antique Rose, Arabesque, Burnt Orange and Sienna.

Articles

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THE SUN RAISES OVER THE 2017 COLLECTION

  You may have discovered it by flipping through the pages of IDEAT France in February 2017 or AD Spain in March. Unless you have recognized it, you who came to visit us at our showroom...

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Interview with Raphaëlle Gayon, the writer for Misia

Raphaëlle, would you like to introduce yourself? My name is Raphaëlle Gayon and I am the web editor and copywriter for the MISIA brand, since its launched in 2014. The copy and content that...

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« BLACK MOOD », NEW TRACK FOR THE MISIA 2016 LAUNCH

For the new MISIA 2016 launch, the authors and composers, Alice Dalle and David Fackeure join forces once again to capture and immortalise the ‘Reve de Burchell’ collection in song. And so...

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South Africa Highlights

  Stefania Morland, artistic director, made an elegant and colorful collaboration with our client Hertex Fabrics for a fashion show in South Africa, featuring our fabric Miami Playground....

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Video

Backstage

backstage

Romances

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THE ROMANCE OF SECRETS D'AKRÓPOLIS

Madame M's romance is the fruit of o literary exercice : What would this collection look like if it were a 1920's scene ? What would have happened to our muse Madame M if she had lived at that...

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The romance of Voyage à Kyõto-shi

Jade waves spread over the surface of the pool; the Great Pavillon glistens with the gold of all Kyõto. In the Imperial garden, the writer sits down under the shade of a blossoming cherry tree:...

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Each product name pays tribute to Madame M’s romantic novel « SECRETS d’akrÕPOLIS ».
To discover the inspirations for the products in detail, click here.